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Carry What Matters

21 May 2026
30 Jun 2026

Waterfront Market presents Carry What Matters inviting the community students, artists, families, and residents to creatively express UAE’s food culture, using a canvas bag design competition “Carry What Matters” as the medium, amplifying themes of sustainability, creativity, and culture by telling their story through their designs.

Design. Inspire. Win.

One winning design will receive AED 10,000 and be featured on limited-edition canvas bags with permanent artist credit.

Celebrate UAE Food Culture

Design a reusable canvas bag inspired by the UAE’s food culture, traditions, ingredients, and everyday moments. Share your creativity while promoting sustainability and community spirit.

Submit Your Design

How to Join, It’s Easy!

Create Your Design

Design a reusable canvas bag inspired by UAE food culture and sustainability.Use portrait A4 hi-res image
 

Submit via social media

Send your artwork via Instagram DM (@wfm.uae) or Facebook (@wfmuae).Include name, age & short description of the inspiration for your artwork

Win & Get Featured

Winning artwork receives AED 10,000 Winner announcement on 3 July 2026  at Waterfront Market in celebration of International Plastic Bag Free Day.